by Dan Greenberg | Aug 2, 2023 | Power Dynamics, The Buyer's Mind
There are a lot of sales resources that talk about how important it is to tell a story with your presentations. People are more engaged by images and stories. Cavemen did not write bullet points on the walls of their caves; they told stories using pictures. We are...
by Dan Greenberg | Jul 19, 2023 | Power Dynamics
You may have had the experience of being asked to “get to the demo” on a call or in a sales meeting. This type of request, and other similar statements and comments, are meant to establish control and dominance over an interaction. Consciously or subconsciously...
