by Dan Greenberg | Aug 4, 2025 | Presentations, Relating to The Buyer, Relationship Selling, Storytelling
Have you ever found yourself thinking something along the lines of, “I better make sure to tell them about everything we can do, because what if I focus on one thing but it turns out they want something else; I might lose the deal”. I know I have done this. It is the...
by Dan Greenberg | Oct 18, 2023 | Presentations, Relating to The Buyer, Storytelling
There is a well-known dichotomy in academics and the professional world between scientific pursuits, and humanitarian, or social science based, or artistic pursuits. The arts are creative, and the sciences are technical. But where does that leave sellers? More than...
